Tech giant Amazon is reportedly set to launch its NFT marketplace, the “Amazon Digital Marketplace,” next month on April 24th. According to sources, the platform will start by offering NFT collections to customers in the U.S. before gradually rolling out to other countries.
15 NFT collections will reportedly be available on the launch day itself, and can be accessed via the “Amazon Digital Marketplace” tab on Amazon’s website. NFTs can only be purchased through an Amazon account and credit card, making it accessible to those without access to crypto wallets like Metamask.
The launch of an NFT marketplace marks Amazon's latest move into the Web3 ecosystem. According to reports, Amazon had been planning to launch the service since last year, but it was delayed due to the collapse of FTX. In January, Amazon Web Services partnered with Ava Labs to further promote blockchain adoption.
As one of the world’s largest retailers, Amazon's entry into the NFT market has the potential to significantly boost mainstream adoption. Stay tuned for further updates on this exciting development.
